5
May

Facebook “like” functionality

   Posted by: Chirag Shah   in Talks and Discussions

Yet another way Facebook wants to “connect” people. They are letting people “like” any website they visit to and share that with their friends. This, in a way, is micro-voting for those websites. If everyone who visits a websites expresses his/her opinion about liking/disliking that website, we have “complete” public opinion.

Of course, the truth about such democratic voting is quite different. “Like” and “Dislike” or thumbs up and down are very light-weighted voting mechanisms, but they fail to tell us anything beyond that someone cared to vote in a bi-polar fashion; it doesn’t really tell us their actual opinion. What about those who didn’t vote? Did they not like the site? We also have no way of knowing why someone liked a site if he/she did. “Liking”, thus, becomes more of a recommending function for social groups, rather than expressing a strong and credible opinion.

This entry was posted on Wednesday, May 5th, 2010 at 11:09 pm and is filed under Talks and Discussions. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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